LEARN FROM DISRUPTIVE INNOVATION: WHERE THE INNOVATION ENDS, AND THE DISRUPTIVE BEGINS
| Author | : | |
| Rating | : | 4.53 (902 Votes) |
| Asin | : | B0733MYFGC |
| Format Type | : | |
| Number of Pages | : | 245 Pages |
| Publish Date | : | 2016-09-15 |
| Language | : | English |
DESCRIPTION:
S wht i dirutiv innovation? In a Dmbr 2015 rtil fr the Hrvrd Buin Rviw, Christensen and -uthr Michael Raynor and Rr MDnld t ut to clear up confusion over what dirutiv innvtin i – nd wht it in’t. . Take Uber: a company tht i often referred to a bn f dirutiv innvtin because of it seismic impact n the taxi-cab indutr. It’s a hr bndid about by ntrrnur, particularly in Silin Vll, nd i ftn itd with th trt-u that tl biggr inumbnt. Yt th mn who invntd th thr of disruptive innvtin, Hrvrd Business School rfr Clayton Christensen, the trm is “widl miundrtd” and mmnl lid t businesses tht r nt “gnuinl dirutiv”.