The Multimediated Rhetoric of the Internet: Digital Fusion (Routledge Studies in Rhetoric and Communication)
| Author | : | |
| Rating | : | 4.67 (829 Votes) |
| Asin | : | 1138306029 |
| Format Type | : | paperback |
| Number of Pages | : | 200 Pages |
| Publish Date | : | 2017-02-25 |
| Language | : | English |
DESCRIPTION:
Carolyn Handa is Professor of English and a member of the Composition, Rhetoric & English Studies (CRES) Program at the University of Alabama, USA.
CDs, DVDs, and an Internet increasingly capable of streaming audio and video prove that literacy today means more than it used to, namely the ability to understand information, however presented. This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. This book shows how analyzing the web rhetorically helps us to understand the inescapable fact that culture is reflected through all media fused within the parameters of digital technology.. Handa argues that as our lives become increasingly digital, we must consider rhetoric applicable to more than just printed text or to images. Digital analysis demands our acknowledgement of digital fusion, a true merging of analytic skills in many media and dimensions. Handa considers pedagogy, professional writing, hypertext theory, rhetorical studies, and composition studies, moving analysis beyond merely "using" the web towards "thinking" rhetorically about its construction and its impact on culture
About the AuthorCarolyn Handa is Professor of English and a member of the Composition, Rhetoric & English Studies (CRES) Program at the University of Alabama, USA.