Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth
| Author | : | |
| Rating | : | 4.80 (551 Votes) |
| Asin | : | B071P2VDJ7 |
| Format Type | : | |
| Number of Pages | : | 178 Pages |
| Publish Date | : | 2016-11-09 |
| Language | : | English |
DESCRIPTION:
As this schism grows amidst the evolving marketplace, its effects on top and bottom line performance are being felt more than ever before. In fact, most of the obstacles it creates are self-inflicted, and entirely within control of leadership. Understand the cost of misalignment and the driving forces behind it Learn strategies for improving your culture, process, leadership, and technology to initiate and support alignment Identify the best places to modify your sales and marketing programs to kickstart collaboration and cooperation between your teams Discover how other companies are uniting their sales and marketing teams into a single force for gro
"Terrific Advice" according to Amazon Customer. This is a very comprehensive book for those looking to understand how to get unified and effective results between sales and marketing. Highly recommended!. How to get marketing and sales profitably aligned. [[VIDEOID:32f6f70fc6f7How to get marketing and sales profitably aligned. Douglas N. Burdett [[VIDEOID:32f6f70fc6f749e9fbe1c5058ff18c3b]]Hi I’m Douglas Burdett, host of The Marketing Book Podcast and I’d like to tell you about the book “Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth” by by Tracy Eiler and Andrea Austin.Sales and marketing alignment. To a lot of business people that is some kind of mythical fair. 9e9fbe1c5058ff18c3b]]Hi I’m Douglas Burdett, host of The Marketing Book Podcast and I’d like to tell you about the book “Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth” by by Tracy Eiler and Andrea Austin.Sales and marketing alignment. To a lot of business people that is some kind of mythical fair