No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
| Author | : | |
| Rating | : | 4.59 (692 Votes) |
| Asin | : | B00B3M46UO |
| Format Type | : | |
| Number of Pages | : | 118 Pages |
| Publish Date | : | 2016-10-23 |
| Language | : | English |
DESCRIPTION:
Strategies are illustrated by case history examples from an elite team of consultantsall phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.. Updated to address the newest media and marketing methods, this marketing master plan from marketing master Kennedydelivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works
These high-profile techniques can be applied to your non-direct marketing business with amazing results and direct marketing guru Dan Kennedy can take you there. to use in ordinary’ businesses including retail stores, restaurants, sales careers reveal their radically different, super profitable methods and share actual advertising and marketing examples from their businesses.Discover customer-getting, sales-boosting tactics you never knew existed and master Dan’s 10 Rules to Transforming Your Business into an Infinitely More Powerful Direct Marketing Business:Rule #1: There Will ALWAYS Be an Offer or OffersRule #2: There Will Be Reason To Respond Right NowRule #3: You Will Give Clear InstructionsRule #4: Ther
A little BS likescolor Certainly a lot of what Dan says is absolutely true. But is has been said before, and better, many times. The pictures and examples are too small to really read--and they would seem to contain valuable examples--but I can't see what they say, for the most part. Also, though I don't object to someone inserting s. Kindle Customer said A Bargain Book of Ideas for Local Businesses. I've been a follower of Dan Kennedy for awhile when I wanted to learn the art of copywriting. I rediscovered his direct marketing materials through this easy to read book. You will find more than nuggets in this book but a goldmine of information about the discipline of direct marketing. Dan is an expert guide . Not His Best But Worth Reading William McPeck Wow. This book kept me so engaged I completed it in two sittings within a 24 hour period. This is the fourth book in the No B.S. series I have read. While it is not his best, I still think the book is worth reading.This book is about how all types of businesses can use direct marketing as one of their marketing