The Numerati
| Author | : | |
| Rating | : | 4.58 (744 Votes) |
| Asin | : | B001GPJW8Y |
| Format Type | : | |
| Number of Pages | : | 189 Pages |
| Publish Date | : | 2013-02-11 |
| Language | : | English |
DESCRIPTION:
An urgent look at how a global math elite is predicting and altering our behaviorat work, at the mall, and in bed.
An intriguing but disquieting look at a not too distant future when our thoughts will remain private, but computers will disclose our tastes, opinions, habits and quirks to curious parties, not all of whom have our best interests at heart. According to the author, these crumbs of personal information—buying habits or preferences—are being culled by the numerati to radically transform, and customize, everyday experiences; supermarket smart carts will soon greet shoppers by name, guide them to their favorite foods, tempting them with discounts only on items they like; candidates will be able to tailor their messages to specific voters; sensors in homes or even implanted in bodies themselves will report early warnings of medical problems (have you noticed Gr
Keith McCormick said Finally. The best `water cooler talk' book thus far about Data Mining. I am a Data Miner and a Data Mining software trainer. I really enjoyed this book. My audience is not made of full time data miners (usually), but rather data analysts who are new to data mining. They are not experts who develop their own technologies, but rather are p. An interesting journey in the data mining world Sandro Saitta Whether you are a shopper, a voter or a blogger, you will find a chapter in The Numerati that will be of interest to you. Stephen Baker has done an excellent job in explaining what companies can do with their data. For getting knowledge from these data, companies use . What Google and Match.com are doing with our information bee If you ever wondered how the subjects of your searches on Google, Bing, or Yahoo pop up on your free mail service, or TVGuide.com, or any one of the internet sites you regularly visit, this book will enlighten you. Analytics is the rage today, from grocery store coupo