The Right—and Wrong—Stuff: How Brilliant Careers Are Made and Unmade
Author | : | |
Rating | : | 4.54 (611 Votes) |
Asin | : | B06XFT1LWF |
Format Type | : | |
Number of Pages | : | 444 Pages |
Publish Date | : | 2015-11-17 |
Language | : | English |
DESCRIPTION:
Prior to his academic and venture-capital career, Cast was the chief executive officer at Walmart. He is a lead mentor for TechStars Chicago, one of the country's leading technology start-up accelerators, and has been featured in "The Accelerators," a Wall Street Journal forum in which start-up mentors discuss strategies for and challenges of creating a new business. Before his career at Walmart, Cast was an officer and part of the launch team for Blue Nile, Inc., the leading online diamond and jewelry retailer, now a publicly traded company. About the AuthorCarter Cast, a professor at Northwestern University's Kellogg S
Nearly a quarter century ago Carter Cast seemed to have it all together: he had a first-class education, an all-American athletic career, and was a very bright and energetic rising star on the fast track at a Fortune 100 company, PepsiCo. He shows how these archetypes fail and succeed, and how to recognize blind spots that can lead to downfall. His research shows that 98 percent of people have at least one derailment risk factor and that half to two-thirds actually go off the rails. Derailment often afflicts talented people who are either unaware of a debilitating weakness or an interpersonal blind spot, or are arrogant enough to believe that feedback doesn't apply to them. More often than not, people get fired, demoted, or plateau not because they lack the "right stuff," but because they let the "wrong stuff" act out. He provides ways to improve self-understanding--digging into topics like values, needs, and motives--and provides th
Prior to his academic and venture-capital career, Cast was the chief executive officer at Walmart. . Cast started his career at PepsiCo, where he derailed early on before recovering to become director of marketing in the Frito-Lay division. During his tenure, Walmart became the third-highest-volume e-commerce company, behind and eBay. Carter Cast, a professor at Northwestern University's Kellogg School of Management, was selected by his students three years run