Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Series)
Author | : | |
Rating | : | 4.12 (763 Votes) |
Asin | : | 1599185423 |
Format Type | : | paperback |
Number of Pages | : | 314 Pages |
Publish Date | : | 2016-06-15 |
Language | : | English |
DESCRIPTION:
Online Advertising experts Perry Marshall and Bryan Todd, joined by AdWords and analytics specialist Mike Rhodes, present the fundamentals, techniques, tools, and tricks of Search Engine Advertising that Google should teach you, but doesn't.This latest edition introduces revised, expanded, and new chapters covering Google Enhanced Campaigns, and Google's Product Listing Ads, as well as an introduction to Google's Universal Analytics.You'll discover how to:Master Enhanced Campaigns, Google Shopping Campaigns, and Google Analytics Implement onli
And I made no money.Frustrated, I went online and did some research. Perry Marshall combines the attributes of the most calculated engineer with the artistry of a poet. Over the past few weeks, I've managed to get one of my ads up to just over 7% CTR from a previous 1-2%!-Bill Perry, AdWords UserI thought I knew it all. On the other hand, I'd like to keep what's in here a secret. Every forum, article, and blog seemed to be talking about Perry Marshall, so I decided to get Ultimate Guide to Google AdWords. Unfortunately, the only thing that happened was Google enjoyed free access to my bank account. Kennedy, Author, No B.S. I get far better
Hands Down THE Best Adwords Resource This is literally the best $15 I spent in 2016. I had recently hired an Adwords consultant for $500 a month to run the Adwords for my small bookkeeping business. To my horror, one month into the process I discovered that one of the ads they had written used the word "booking" instead of "bookkeeping". This is an ad I had spent hundreds of dollars on.Needless to say, my confidence was dashed. So I started trying to educate myself on Adwords. I took courses on Lynda, read blogs, took classes on Udemy, you name it. Nothing gave me the kind of practical, comprehensive, step-by-step breakdown of the platform that I. Mom of Two said Outdated. This is pretty outdated. Also has too little detail to be useful. It may be that it was written when Adwords was less complex than it is now.. There are mixed feelings about Perry Marshall and some of stuart schaefer There are mixed feelings about Perry Marshall and some of his stuff. I bought this book as a total beginner, followed every step laid out, and now am running a successful campaign for Adwords. I'm already getting a 15% CTR. Even the Google people were impressed with how I set it up, and couldn't believe it was my first campaign.I've only been running my ads for a couple of weeks, and I'm A/B testing as Perry lays out, so I will be excited to see how my funnel converts.