Maximizing Profits: A Practical Guide for Portrait Photographers
Author | : | |
Rating | : | 4.83 (676 Votes) |
Asin | : | B00PSSBIF0 |
Format Type | : | |
Number of Pages | : | 104 Pages |
Publish Date | : | 2017-11-05 |
Language | : | English |
DESCRIPTION:
See more of Lori’s work at nordstromphoto. Lori began her career photographing her own kids in her backyard over 15 years ago, and is now known not only for her simple and sweet portraits of children, but as a leader in the photography industry in the areas of business, marketing and sales. Lori Nordstrom {M.Photog.Cr., CPP, ABI owns a boutique studio specializing in children and family portraits located in the pic
See more of Lori’s work at nordstromphoto. Lori began her career photographing her own kids in her backyard over 15 years ago, and is now known not only for her simple and sweet portraits of children, but as a leader in the photography industry in the areas of business, marketing and sales. About the AuthorLori Nordstrom {M.Photog.Cr., CPP, ABI owns a boutique studio specializing in children and family portraits located in the picturesque town of Winterset, Iowa
Carole W Slagsvol said This book will settle all the confusion of running your own portrait photography business. With all the business information available for portrait photographers, I believe you can get so overwhelmed that you can't develop a sound system to keep you on track with your workflow, administration, and client communication. THIS book lays it out for you in a common sense format that makes sense in . WONDERFUL book, amazing practical tips!! Dawn L. Townsend WONDERFUL!! As photographers, we love taking beautiful pictures, but in order to have a successful BUSINESS, we need to put these tips, steps, and ideas into place. A great resource for beginner photographers as well as those who have a successful business but need to tweak a few things to maximize the a. Mindy B. said A must have for anyone trying to make a living with photography. Lori Nordstrom is the real deal. I've had the pleasure of purchasing her products for the last few years and to be honest, I pretty much buy anything she produces. Unlike some of the rock star photographers, who give you a vague idea of what you should do, Lori delves down into the day to day details of
If you’re like most artists, the business side of things seems a bit dryand it may be something you dread. In this book, she’s compiled her hard-won tips, sharing clear, simple ideas for developing your personal style; identifying your ideal client base, creating a referral system, constructing displays, getting media coverage, and hosting events. Nordstrom also helps readers work through some issues that are notoriously challenging for photographersbreaking free of pricing set points, selling their products, and overcoming client objections to close the sale.This book offers a fresh, exciting, and friendly approach to building a sustainable business that affords photographers the opportunity to confidently createand make a great living.. She’ll also help you understand how to hire a staff, create a budget, schedule your time, manage your workflow, and establish a sense of value and a cost structure that allows for a nice profit.Because all of your pre-session efforts should lead to a successful photographic experience for your clients, special attention is given to cultivating a standout studio experience that allows clients to feel relaxed, happy, and yes, pampered. Fortunately, Lori Nords