The Innovation Code: The Creative Power of Constructive Conflict
| Author | : | |
| Rating | : | 4.42 (792 Votes) |
| Asin | : | 1523084766 |
| Format Type | : | paperback |
| Number of Pages | : | 160 Pages |
| Publish Date | : | 2015-05-30 |
| Language | : | English |
DESCRIPTION:
It's the innovation culture and process that must be optimized to create value. The book explains in simple and understandable ways the four competing approaches that drive innovation and thereby growth. Meetings aren't the answer; it's innovation. When this concept is embraced, the environment is poised to move forward, but to do so, it needs the balance of creativity, control, competition, and understanding that comes from a diverse workforce. Jeff provides deep insights into developing the culture and competency to create value
It sounds like a recipe for chaos and confusion. By following these simple steps, you will get breakthrough innovations that are both good for you and your customers. Using vivid examples, The Innovation Code offers four steps to normalize conflict and channel it to develop something completely new. The only way to create new, hybrid solutions is to clash. This positive tension produces ingenious solutions that go far beyond “the best of both worlds.” Drawing on their work with nearly half of the Fortune 500 companies, the DeGraffs help you harness the creative energy that arises from opposing viewpoints. But in The Innovation Code, Jeff DeGraff, dubbed the “Dean of Innovation,” and Staney DeGraff introduce a simple framework to explain the ways different kinds of thinkers and leaders can create constructive conflict in any organization. . Innovation happens when we bring people with contrasting perspectives and complementary areas of expertise together in one room. This is a rigorous but highly accessible guide for achi
. She works with large organizations, universities, and municipalities to create a sustainable innovation ecosystem that can grow organically and connect the dots between cutting-edge research, talent acquisition and retention, commercialization, and economic development. Jeff DeGraff is an advisor to Fortune 500 companiesincluding General Electric, Coca-Cola, Google, Mercedes-Benz, and many moreand a professor at the Ross School of Business at the University of Michigan. He has a regular
"No "Aha!" moments for me" according to famousdavis. QUICK SUMMARY: This book is a light treatment that categorizes people into one of four 'worldviews'. Then, two continuums are made to pit the Artist from the Engineer, and the Athlete from the Sage. Problem is, people just don't fit neatly into categories like that.WHAT I LIKED:- Simple to read, and short, too- Included a number of short . Is there nothing new under the Sun? Jerry Saperstein First of all, let me explain that I enjoyed reading this book. For many younger managers and up-and-comers, the concepts outlined here may seem new and novel, the idea of using conflict and tension to stimulate creative thinking and innovation within the organization. As the authors put it “[w]hen it comes to any innovation initiati. The Innovation Code "The Innovation Code" by Jeff DeGraff is a good title for understanding the various ways people approach innovation and how the approaches can work together. A quick read at just over 125 pages, some of the topics covered include:1. Definition of the innovation code.2. The Innovation Code Michael Taylor "The Innovation Code" by Jeff DeGraff is a good title for understanding the various ways people approach innovation and how the approaches can work together. A quick read at just over 125 pages, some of the topics covered include:1. Definition of the innovation code.2. 4 basic approaches to innovation.3. How the Artists, Engineers, Athlet. basic approaches to innovation.3. How the Artists, Engineers, Athlet